Through workshops, research and insight, we helped re-establish what Orega stood for – from its proposition and values through to how the brand behaves and speaks. This helped shape a refreshed visual identity, which was rolled out across brand guidelines and marketing collateral. We also enhanced the digital experience and website user journey, to better reflect Orega’s reputation as a leader in the sector.
The refreshed brand has received overwhelmingly positive customer and stakeholder feedback and now speaks to the customers Orega wants to attract.
