More than just a collection of rental apartments, the Horizon SE10 required a brand and digital presence that would get people talking and buzzing about Lewisham’s hottest new living quarter and for reservations of the 1, 2 and 3-bedroom properties to get snapped up in a jiffy.
The Horizon SE10 has packaged up the best bits of London life and delivered it to a local and friendly community hub south of the city. Using the aspirational look and feel of the development to anchor the user journey, Bewonder* got to work creating a fresh and engaging online experience to showcase all the great things – green spaces, up-and-coming bars and restaurants and excellent transport links – that residents can enjoy right on their door step.
A fully-developed, covetable brand has been established and an innovative website has launched.
Some key touchpoints on the website include:
- Live links to Rightmove, so interested parties can see what apartments are currently available
- Enquiry dropdown that allows potential residents to instantly book a viewing with ease
- Virtual tour and showroom images to give a true view of the apartments