Q Style Magazine – AW 2019 graphic 1
Q Style Magazine – AW 2019

Client: Lend Lease

Q Style Magazine - AW 2019

The Challenge

Q Style magazine is Queensgate’s bi-annual, in-centre magazine. The magazine is well received with both retailers and customers, with thousands of copies printed and distributed throughout the catchment area. Each year Bewonder* is tasked with making the next issue bigger and better than the previous one.

Our Solution

For the 2019 autumn/winter issue, Bewonder* worked with reality star, Ferne McCann, for the fashion shoot element of the magazine. The shoot was also featured on the ITVBE hit show ‘Ferne McCann: First Time Mum’. At this point, to make the most of the opportunity, we also introduced an online version of Q Style to increase the readership.

Our results

  • Over 1000 views online
  • 50,000 copies printed and distributed
  • 100% of retailers featured in the magazine
Q Style Magazine – AW 2019 case study example 1
Q Style Magazine – AW 2019 case study example 2

“Working with Bewonder* on our centre magazine is always a pleasure. They enrich the whole process with their expert knowledge, fantastic ideas, are very proactive and are genuinely a complete pleasure to work with, from the initial brief and the shoot to the final edit of the magazine. Our magazines are always really well received in the centre and to our catchment area, due to their engaging and on trend content and fantastic professional finish. It’s a fantastic marketing tool for us that is a pleasure to create and really engages with all of our retailers.”

  • Rebecca Keefe
  • Queensgate Marketing Manager
Q Style Magazine – AW 2019 case study example 1
Q Style Magazine – AW 2019 case study example 2
Q Style Magazine – AW 2019 case study example 1
Q Style Magazine – AW 2019 case study example 2

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